At Great Place to Work, a global authority on workplace culture, I was promoted to Marketing Manager due to my proven ability to drive results and identify revenue-generating opportunities. I forged strategic partnerships with top employers and HR associations, developed differentiated product positioning, and optimized the brand's website with on-page and technical SEO strategies to attract high-value prospects. I also published over 50 thought-leadership pieces utilized across multiple markets, and reimagined the brand identity, creating a suite of sales enablement assets to support both sales and marketing efforts.